Studio A and Dieter Rams’ “10 Principles of Good Design”

Last week the Goethe-Institut hosted a conversation with Dian Holton and Antonio about Dieter Rams’ “10 Principles of Good Design” and how Studio A’s work supports or diverges from those ideals. It was a fun morning talking about design and meaningful work. Danke schön Goethe Institut DC!

Dian Holton and Antonio Alcala seated in front of a screen that has the Message Monsters stamp on screen. It features whimsical creatures and additional stickers that can be added by the sender on the stamp

A collage of 3 photos: Antonio Alcala speaking about the Xavier Veilhan catalogue for The Phillips Collection, Antonio Alcala with Dian Holton, Antonio with the Project Design Team